WEM Tower BTR to benefit from Canada Israel and Spike partnership

Residents at the WEM Tower BTR scheme will benefit from a new partnership between Canada Israel and Spike Global.

Apartment at WEM Tower BTR scheme, Wembley Point - Canada Israel | Spike Global | BTR News
Apartment at WEM Tower BTR scheme, Wembley Point.

An iconic building and long-standing feature of the Northwest London skyline – Wembley Point – is being transformed into a modern live/work space. A state-of-the-art Build to Rent scheme – known as the WEM Tower – is a landmark three-sided, 22-storey tower block on Harrow Road, Wembley, and is one of the London Borough of Brent’s oldest skyscrapers. The scheme is set to welcome residents from this month (January 2022), who will benefit from a new partnership with the developer Canada Israel and Spike Global, a resident engagement and property management software provider.

The partnership will create a community for young professionals through an all-encompassing resident’s app, which will be available for WEM Tower residents. The app will help create the sense of communal living, which has become a focus for younger renters due to the effects of the Covid-19 pandemic.

Canada Israel has created a hotel-style living environment at WEM Tower for young professionals. The Build to Rent scheme offers 440 homes ranging from 25 sqm studios to 39 sqm one-bedroom apartments. The development offers a combination of compact, maintenance-free and keenly priced private space in a thriving and well-connected regeneration area with an unprecedented level of services and amenities.

Bedroom at WEM Tower BTR scheme, Wembley Point - Canada Israel | Spike Global | BTR News
Bedroom at WEM Tower BTR scheme, Wembley Point.

“We are creating a high-end residential development aimed at young professionals, with a range of services and facilities that match the scale of ambition shown in other local urban renewal projects, and playing our part in building for Brent’s bright future. Spike’s software is an efficient tool that provides a user-friendly interface to manage everything successfully round the clock. Spike’s technology is connecting everything together and meeting the needs of this generation of renters who are looking for far more than just a place to lay their heads.”

Ofer Feldman, Managing Partner, Canada Israel

Built in 1965, the now WEM Tower building was the home of London Weekend Television in the 1960s and 1970s, before being used for a variety of office purposes. The residential conversion, which will open for viewing this month, will feature eight different open-plan apartment layouts with an urban vibe using industrial materials including engineered oak and exposed concrete. The development is 100m from Stonebridge Park station in Zone 3, which is served by both London Overground services and the Bakerloo Line, with journey times of 25 minutes to Oxford Circus.

Communal area at WEM Tower BTR scheme, Wembley Point - Canada Israel | Spike Global | BTR News
Communal area at WEM Tower BTR scheme, Wembley Point.

Spike Living, Spike Global’s property management and resident engagement portal will be a gateway for residents to access all the facilities on offer via their phone. The white-labelled version of the app is tailored to WEM Tower, and amongst the services and amenities available, residents can book private meeting rooms in the co-working space, join a fitness class at the gym, book a cleaning service or hair salon appointment, or get a notification about happy hour at the bar.

As well as enabling residents to manage their tenancy from their phone and enjoy the wider lifestyle on offer that WEM Tower provides, Spike Living will also connect them with their neighbours – offering a way to make new friends and develop a community.

Spike Living app tailored to the WEM Tower BTR scheme, Wembley Point - Canada Israel | Skipe Global | BTR News
Spike Living app tailored to the WEM Tower.

“Studies have shown that the younger generation are looking for a home that will also be a community, and potentially a workplace and leisure venue as well. WEM Tower provides everything they need for the perfect work-life balance, and we’re proud to provide the technology to enable them to make the most of everything on offer as well as make new friends within their building.”

Jeremy Heath-Smith, CEO, Spike Global

Canada Israel Group is a real estate investing company specialising in initiating, creating and improving properties in Israel and throughout the world. For over two decades they have been designing the urban landscape in high-demand and dominant locations.