Stratford Studios Build to Rent scheme

An overview of the Stratford Studios Build to Rent scheme in East London which includes 158 studio apartments.

Bedroom at Stratford Studios Build to Rent scheme in East London, designed and installed by INVESTA | BTR News
Bedroom at Stratford Studios Build to Rent scheme in East London, designed and installed by INVESTA.

Stratford Studios Build to Rent scheme is located within a diverse and energetic part of East London. Originally named Stratford Office Village, it previously housed many small businesses. Now, the development comprises 158 studio apartments and communal spaces including a lounge and cinema area, private reading corner, dining and kitchen space, and a work hub.

Instructed by JLL, INVESTA were asked to complete the design and installation of two show homes, 150 studio apartments and the communal areas.

When designing the spaces, INVESTA took inspiration from the local area’s vibrancy and green spaces, while adding touches to reflect the building’s industrial edge. In the communal areas, the company created four zones for residents to work, socialise and feel at home. These zones all have their own look and feel, and balance perfectly to create a cohesive space.  

INVESTA combined masculine touches – such as leather upholstery and wooden furniture – to reflect the industrial feel of the Stratford Studios property and paired them with softer, luxe details such as the blue velvet sofas and floral arrangements to create a welcoming feel.

Stratford Studios communal space | BTR News
Stratford Studios communal space.

In the styled studio apartments, muted design-led furniture pieces were used with added pops of colour through decorative accessories and patterned floor rugs for an eclectic look. The colours used were reflective of the local culture and vibrant East London social scene, as well as the regeneration of the local area.

“The Stratford Studios development is split into many small blocks with unique layouts of apartments in each. Every apartment is slightly different, and it was our job to maximise the space and show them in their best light.

“We’ve had great feedback on the apartments so far and 70 units were rented within six weeks of being available!”

Samuel Lewis-Clinton, Group Sales Director, INVESTA

Stratford Studios offers residents fully furnished apartments with fitted appliances and high speed wi-fi. There’s an onsite management team to support residents, full maintenance and a concierge app. Outdoor amenities include The Square – an area for regular events, The Yard – a space that suits all types of activities such as gym classes and performances, and The Green – where residents can do yoga, meet or relax. Co-working spaces offer flexible working options and includes superfast wi-fi in its intelligently designed space.