Wise Living celebrates 100% reservations at its properties at the unique former Springfield Brewery yard Build to Rent development in Wolverhampton. It’s the company’s second successful partnership with Keon Homes. The scheme provides 64 homes in total – which were reserved off-plan, reflecting the strong demand for new build rental properties in the area.
The house types, which are all terrace plots, were brand new to Wise Living and were received incredibly well. They feature balconies and individual homes have EV charging points and a solar panel on the larger apartment block. Residents also benefit from communal green space and a walled garden replacing private gardens.
“Springfield Brewery is a unique site in many ways and the response we’ve had from day one has been phenomenal. We received a lot of positive feedback from tenants who felt the development exceeded their expectations on viewing with a higher-than-average recommendation score. Tenants really liked the site’s proximity to amenities and transport links, the added appeal of the site’s heritage, and the marketing support from Keon Homes.
“It’s interesting that most of our tenants are new renters that have moved from living with parents, friends or relatives and are aged 35 or under. This proves the real value to those that want a high standard of living with 31% also wanting the space for their children to enjoy. It also demonstrates that Build to Rent is a solution to supporting younger people into properties they can call home.”
Anne Malone, Head of Customer Experience, Wise Living
Keon Homes and Wise Living were tasked with protecting and reflecting as much of the site’s original heritage as possible. Features such as the retaining wall surrounding the entire site and the restored grammar school’s gates were maintained and used as design inspiration for other areas of the site. For example, the adjacent original street lamps were complemented by black steel used in balconies and slate roof tiles and specific window shapes reflected the original structure.
“It’s great to deliver another high-quality scheme with our partners Wise Living. This scheme really does showcase the power of partnerships with a special thanks to our planner, Vijay Kaul and head of technical, Tom Chew, for their part in arriving at a scheme that is in keeping with the principles of the surrounding Springfield Brewery. We sit here today with a fantastic flagship project, handed over to our partners on time and to the highest standard. We look forward to working together to repeat this process on future schemes.”
Warren Bolton, Director, Keon Homes
Wise Living has developments across the country, including in Telford, Coventry, Rotherham, Birkenhead, Boston, Mansfield and Hull. With 2,000 new homes set to be delivered every year, Wise Living aims to revolutionise the private rental sector by challenging existing standards, creating and nurturing communities, and ultimately, driving better living standards for tenants.
