Placefirst acquires SFH BTR homes at Priors Hall Park

Placefirst expands into the East Midlands with an £8m forward funding deal to acquire single-family Build to Rent homes at Priors Hall Park.

Showhome at Priors Hall Park development, where Placefirst have acquired single-family Build to Rent homes | BTR News
Showhome at Priors Hall Park development, where Placefirst have acquired single-family Build to Rent homes.

Single-family rental developer-operator Placefirst has acquired 34 homes at the Priors Hall Park development in Corby, Northamptonshire, from Jelson Homes. The £8m forward funding deal marks Placefirst’s expansion into the East Midlands.

The acquisition will see Placefirst letting, operating and maintaining the properties once completed by Jelson Homes later this year. Handover is expected in December 2024.

“Priors Hall Park is a vibrant development with great facilities for the residents and we are proud to help Placefirst expand into the East Midlands region.”

James Jelley of Jelson Homes

The homes include a mix of two, three and four bedroom houses and includes two parking spaces per home and ample green space.

Homes are designed to provide residents with secure and sustainable housing – in line with Placefirst’s commitment to developing high-quality rental homes with strong sustainability credentials.  

With excellent access to Corby town centre, and a short cycle to Corby train station, residents at Priors Hall Park are set to reap the social and economic benefits from being situated in a well-connected neighbourhood.  

“The importance of providing rental options for local people cannot be overstated, likewise the expertise of local housebuilders like Jelson Homes, who create homes that meet the needs of each individual community.  

“As our first presence in the East Midlands, this partnership with Jelson Homes is an exciting milestone for Placefirst as we press forward with our expansion in the region.  

“Close collaboration will continue to be a key part of our expansion plans, and we look forward to exploring further partnership opportunities with those who share our commitment to create sustainable housing solutions that genuinely enhance local communities.” 

David Mawson, CEO, Placefirst

With a national portfolio of neighbourhoods comprising 1,500 homes, Placefirst is on a mission to deliver high-quality, sustainable and family-friendly homes that address the chronic lack of housing across the UK.