Introducing Coppermaker Square by BoConcept

Coppermaker Square is bringing 1,225 new Build to Rent homes to Stratford, East London’s brightest new community.

Bedroom at Coppermaker Square. Styled by Amy Heffermen at Studio Heff - BoConcept | BTR News
Bedroom at Coppermaker Square. Styled by Amy Heffermen at Studio Heff.

Bringing 1,225 new Build to Rent homes to Stratford, Coppermaker Square is made up of premium apartments surrounded by green open spaces and a thriving neighbourhood. This collection of apartments offers living spaces that will inspire and allow tenants to express personality through a variety of interior collections to suit their lifestyles.

By BoConcept

We are delighted to have recently completed the furniture installation of 281 units in the Xavier Building and we are thrilled with the vibrant results.

Promising a new standard for rental apartments, Coppermaker Square has been designed with its tenants in mind, offering spacious layouts and exceptional interiors; the reason why BoConcept’s sleek Scandi-inspired aesthetic is the perfect fit for furnishing these premium spaces.

According to BoConcept’s Commercial Director Michel Baumgart, the collaboration made sense from the outset.

“Coppermaker Square’s vision to design apartments to ‘help you live your best life’ perfectly reflects our core values. Our furniture brings all the comfort and simplicity you’d expect based on our Scandinavian heritage, but comes with a fresh, contemporary, luxurious feel.”

Michel Baumgart, Commercial Director, BoConcept

There are three key design elements that were at the core of the design process involved in furnishing these sophisticated apartments. The first being ‘Home Comfort’, aiming to give the apartments a homely vibe, allowing tenants to easily imagine their life in the space. The second being ‘Personalisation’, offering a perfect canvas, allowing tenants to express themselves with personalised touches and make their home a statement. And the third being ‘Local’, considering the neighbourhood and surrounding areas to cater to the Stratford demographic.

Styled by 2LG Studio | BTR News
Styled by 2LG Studio.

Within these design considerations, we created two different collections for the Coppermaker Square apartments, to offer a variety of looks with product differentiation and thoughtful styling: ‘The Dark Collection’ and ‘The Light Collection’.

‘The Dark Collection’ represents a mature colour palette, with rich textures and soft shapes, for an urban metropolitan vibe. Tactile fabrics, smooth shapes and earthy tones create a warm contemporary feeling.

‘The Light Collection’ provides a mix of light neutrals and green tones for a premium look. It offers a timeless and elegant vibe with soft organic shapes and calming sense of comfort.

Styled by Holloway Li | BTR News
Styled by Holloway Li.

Both collections are highly customisable, allowing Coppermaker Square residents to add their own design elements through a splash of colour, a pop of pattern or some standout accessories. The end result showcases our luxurious yet modern aesthetic, along with an uncompromising attention to detail and the use of exceptional craftsmanship.

To discuss how we can help you furnish your upcoming projects, visit our office in our Tottenham Court Road flagship showroom, call us at 020 7383 3226, or email us at

Discover our full scope of Build to Rent services by downloading our latest Build to Rent brochure.

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