Build to Rent operator, developer and investor Get Living partners with TULU to introduce its in-building smart platform for residents at the Victory Plaza and Portlands Place Build to Rent schemes in East Village, Stratford.
The new TULU Smart Rental Units provides residents with on-demand access to day-to-day appliances via a mobile application. The products on offer are tailored to the needs of the residents and are inspected regularly by the TULU team to ensure that items remain clean and of high quality.
“TULU is a brilliant addition to Portlands Place and Victory Plaza at East Village, providing residents with quick and easy access to household appliances, games and other essentials on a rental basis. We regularly speak to our residents to understand how we can enhance their living experience with us and initiatives such as TULU are a direct response to those conversations. We know that there is growing demand for subscriptions and rentals rather than purchases, whether its music, films or household items, allowing people to live more flexibly, consume less and reduce their outgoing expenditure.”Ailish Christian-West, Chief Operating Officer, Get Living
At the Portlands Place and Victory Plaza schemes, items available to residents include Bosch cordless vacuum cleaners and robot mops, game consoles, VR headsets, projectors and air mattresses. Residents can also purchase items such as healthy snacks and food staples.
The TULU Smart Rental Units are situated within the lobbies of Victory Plaza and in the reception area and tenth floor Skybridge at Portlands Place.
TULU and Get Living are supporting sustainable living at the developments through the new platform, as it taps into the growing demand for the ‘usage economy’, in which people prefer to access things only for the time that they are needed rather than owning them.
“Today’s residents are experience-driven and seek convenience and affordability. TULU delivers residents the ideal amenity experience, with a sustainability edge, making it possible to get access to state-of-the-art items right in their building. We are honoured to be partnering with Get Living, which shares similar values, and bring TULU to Victory Plaza and Portlands Place.”Yael Shemer, Co-founder, TULU