Hosted by deverellsmith’s Head of Build to Rent Nick Hammond as part of the ‘A New Lease of Life’ sub-series, this episode dives deeper into the mind of the person behind Tomb Raider and Spike Global.
Jeremy Heath-Smith was the Co-founder of Tomb Raider studio Core Design. After a successful career in the gaming industry, he founded Spike Global, a property management and resident engagement software provider, whose solutions are now being used by major organisations across the world, connecting over 200,000 residents with their local communities each day.
How did Tomb Raider take the world by storm?
Jeremy describes himself as the person who gave the green light to the Tomb Raider phenomenon. He draws a comparison to the creation of Mickey Mouse, suggesting that while Walt Disney gets the recognition, the actual creator might have been someone working under him.
He highlights Toby Gard as the mind behind Tomb Raider’s creation, initially conceiving the character as male but then shaping it into Lara Croft.
Throughout the process, Toby and the team were responsible for the entire creation, while Jeremy’s role was to guide them in the right direction.
Reinventing Build to Rent technology
Jeremy describes Spike as a central hub within a residential complex – a resident portal that encompasses all essential amenities for those living in Build to Rent schemes. This portal allows residents to access various services within the building, from communicating with the concierge to booking gym sessions – essentially catering to all their needs.
However, the question arises: what’s in it for the managing agent?
Jeremy emphasises that real advantage lies in facilitating communication between the managing agents and their tenants, addressing the primary challenge in Build to Rent – effective communication.